Online Reputation Management

How Can Guest Data Help You Be Competitive?

Online reviews offer a wide range of guest feedback data, helping you get ahead of your competition by enabling you to understand your guests’ needs and expectations. Guest reviews are constantly evolving and are different per stay, so your hotel always needs to re-evaluate its strategies based on the feedback received. By using the semantic analysis tool on ReviewPro, you can […]

How can my online reputation help drive bookings? 

Your online reputation is essential to drive bookings. Before making their decision, guests will read reviews to understand the current experience at your establishment. Especially now, when traveling during a pandemic, guests will be extra vigilant for negative reviews regarding topics like cleanliness and safety.  How can I manage my online reputation? Online reputation management […]

What Is the Importance of Online Reputation in 2021?

Online reputation was already important before the pandemic, but now even more so. It acts as a reflection of your hotel’s operational reality, as it is exposed for everyone to see. Guests will keep sharing their experiences through online reviews and will have higher expectations than before. They want to feel safe and enjoy their stay at the same time.   Potential guests will continue reading online reviews […]

How to Handle Negative Guest Reviews?

No matter how hard we try, negative guest reviews can always happen. Do not take it personally but respond to your guests and listen to what they have to say as it can help you identify the areas of improvement you should prioritize. How should I respond to negative guest reviews?  Responding to guest reviews is essential, especially when they […]

How can I improve my hotel’s online reputation?

Having a positive online reputation is important, as we are making more and more bookings online. For this we let us guide by the online reviews people have left on review sources and OTAs. There are a few ways you can improve your hotel’s online reputation.   Great guest experiences make for a great online reputation […]

What is online reputation management for hotels?

Online reputation management for hotels is the active practice of monitoring and improving upon what guests are saying about your property in online reviews on OTAs and review websites. Since there are a huge volume of reviews, in multiple languages, the sheer amount of data means that most properties today implement online reputation management software. […]

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