Guest Satisfaction Surveys

How can I use guest surveys at all stages of the guest journey?

In the age of online reviews, Guest Satisfaction Surveys (GSS) represent a critical way to solicit direct feedback from guests and evaluate guest sentiment. By using survey feedback to guide improvements, hotels can prevent negative reviews, increase guest loyalty and attract new guests. While many hotels send out guest surveys today, few employ them to their best […]

What is the difference between hotel guest survey responses and online hotel reviews?

Guest feedback comes in many ways and forms, but mainly we know online hotel reviews and guest survey responses. Both types of feedback complement each other nicely, but both give hoteliers different benefits.   What Type of Feedback Do Online Hotel Reviews Offer You?  Online hotel reviews are very useful to understand what is going on in your department, […]

What is the difference between an in-stay and post-stay hotel guest survey?

Understanding guest feedback has long been central to hospitality because we rely on it to guide us into making impactful, data-driven decisions. Guest satisfaction surveys are an essential tool for hotels to obtain detailed insights into guest expectations and the guest experience, as well as support service recovery. When creating a hotel guest survey, you […]

What are guest satisfaction surveys?

Guest satisfaction surveys are a tool for hoteliers to measure satisfaction and gather feedback on the level of satisfaction of their guests. They can be used during or post-stay and can focus on general satisfaction or drill down into specific aspects of the guest stay. They allow hoteliers to gather the insights they need to […]

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